Unlock The LGBTQIA
The LGBTQIA community is a significant market with significant economic power. It is the fastest growing minority segment in the US, with close to $1.4 Trillion spending power. On par with Hispanic American, African American, and AAPI segments.
Target this audience across all your media channels with the LGBTQIA audience segment.
Like all Geograph Audience, these segments do not touch a cookie, device ID, email, or any PII.
Find peace of mind in knowing that our audiences are fully compliant with USA and international privacy regulations. With our privacy-friendly audiences, you don't have to compromise on scale or precision when reaching your target audience.
How It Works
Our LGBTQIA datasets are powered by real world datasets. For example:
It incorporates top LGBTQIA neighborhoods that are scraped from web references. For example, what communities host pride events or are widely regards as being accepting of the LGBTQIA community.
Points of interest - The Density of Gay Bars in a certain area can indicate how highly the area indexes for the LGBTQIA audience
Data on same-sex marriage data from the US Census. Our segmnets include data on same-sex house holds broke out by Married, Unmarried, Male, and Female households